Melody Meckfessel is the CEO / Co-founder of Observable, bringing the power of visualization and data analysis to the world’s developers. Melody is a hands-on technology leader with more than 20 years experience building and maintaining large-scale distributed systems and solving problems at scale.
Before co-founding Observable, Melody was a VP of Engineering at Google, where she led DevOps for Google including Google’s Cloud Platform’s tools and systems, with a global team of engineers (1000+).
How you can use signals, data, insights to build with and for Community - 0:00
Melody introduces interests and background -0:50
Community and People first - 1:13
Embrace the unknown - 2:06
Insight: the understanding of a specific cause and effect within a particular context. Why Melody appreciates insights - 2:54
What are insights, and why they are important - 3:30
HEART Framework: Happiness, Engagement, Adoption, Retention, and Task Success, across the user experience - 4:35
5 steps to build with and grow community: Connect, Listen, Collaborate, Build, and Grow - 5:25
Connect. Think about people within our community. - 5:50
Listening deeply is so important. Qualitative and quantitative signals. - 9:15
Collaborate. Build together. - 11:52
Build. - 14:00
Grow. Creating a self-sustaining community - 15:58
Opening to questions - 17:16
How can you measure the success of engagement efforts, when you’re starting with no engagement at all? - 17:33
How dangerous is it to try many things at the same time? - 19:17
You had a situation where you split the community into cohorts. How did you manage it? - 20:13
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